Coinbase rebrands its Base App back to Coinbase Wallet after a year; the wallet now supports 10+ networks and new asset classes including perps and tokenized stocks.
Tech & Launches ·
Coinbase has rebranded its Base App back to Coinbase Wallet after operating under the Base App name for just over a year. The shift marks the conclusion of what the company characterized as a social experiment that did not achieve its intended results.
The rebranded wallet now supports more than 10 networks and has expanded its asset coverage to include new categories such as perpetual futures and tokenized stocks. This broadened functionality represents a significant expansion from the product's previous scope during its time as Base App.
The decision to revert the name and expand features suggests Coinbase is repositioning the product toward a multi-chain, multi-asset strategy rather than the focused approach that defined Base App. What specific performance metrics or user adoption targets prompted the pivot remain unclear from available information.